How The Flex Tint® Stain System Was Born
Sashco Innovation in the Making
The Problem
Every great story starts by setting a scene, right? Who are we to break tradition?
Picture this: you’re on a job site, the logs are thirstier than expected, the color isn’t quite right because the homeowner suddenly got tone anxiety, and the nearest dealer is two hours away. Nightmare, right? That exact scenario sparked the idea for Flex Tint stain system.
The Process
Back in 2010, it all began as a humble experiment to give pros the flexibility to mix stains on the job (classic beginnings for any great success story). We asked ourselves, “What if we could put pigment in a can?” Simple idea. Complicated execution. Contractors were spending more time scraping and stirring than actually staining, always chasing the perfect mix and color. So, the idea was shelved, for a while.
Then, at one fateful Zero Failures, we were talking shop with contractors telling us their real-world headaches. The best ideas often emerge from the most challenging problems.
Stories poured out. Different voices, same scenario. They were running out of stain mid-job, unpredictable wood, even more unpredictable homeowners suddenly falling in love with, or freaking out about, a color (hint: it’s usually the wife). Listening to these experiences was eye-opening.
Mark Nelson, now a Zero Failures instructor, shared a story that became a hallmark moment. Mid-job in Wyoming, he realized he was two gallons short. Without a fix, his crew would have been idle for about three days, costing the company about $10,000 in labor and lodging. Luckily, Sashco overnighted the extra stain and saved the day. But that moment planted a question in our minds. What if contractors could handle surprises like this themselves, with no stress and no extra costs?
The answer? Cartridges. We make caulk. We know cartridges! That conversation brought Flex Tint back into focus, now with a real purpose to solve these recurring problems right on-site.
The Solution
And just like that (cue the triumphant music) Flex Tint stain system was born. If only it were that simple. Flex Tint didn’t come without labor pains, but we knew pigment cartridges would give contractors unprecedented control. Need a touch darker here, a little lighter there? No problem. Running low? Ship a small cartridge instead of a giant pail. It’s like having a mini paint store on your trailer.
Every detail, from cartridge sizes to color options to neutral base quantities, is designed to make life easier for contractors (and happier homeowners). Practical. Reliable. And yes, even a little fun to use.
Flex Tint Stain System Saves Your Sanity and Your Bacon!
One of our favorite success stories came from the crew at Knaughty Log Restoration. They were restoring a massive log home when the homeowner suddenly changed their mind about color mid-job.
“We were sweating bullets,” the foreman said. “If we’d already mixed 100 gallons of the wrong color, we’d have been out about seven grand. Flex Tint literally saved our bacon. We adjusted the color right there on-site, no wasted stain, no delays, no downtime. That kind of flexibility makes all the difference.”
Stories like that are what make innovation worth it. The real-world wins that keep jobs on schedule and crews working smarter, not harder.
The Happy Ending
So, there you have it, the tale of Flex Tint. Thanks to open-ears, open-minds, innovation, and a whole lot of keepin’ on keepin’ on, there’s now a solution to the moments that used to slow applicators down, stress you out, or make you wish you had a magic wand on-site (or perhaps disappearing powers). Now, you can handle surprises, fine-tune colors, and keep the job moving without breaking a sweat. Contractors provide better service, homeowners get just the color they imagined, and everyone walks away happier. Who knows? Maybe one day we’ll whip up the sequel about that hilarious time the wife had a change of heart right in the middle of the stain! But that’s a tale for another day. Stay tuned.
See What Flex Tint Could Save You
You’ve heard the stories, now see the numbers. Use our Flex Tint ROI Calculator to find out just how much time and money you could save on your next project.
Answer a few quick questions about your crew, hourly rate, and the hiccups that happen on real jobs (like color changes, late stain deliveries, or waiting on product) and see how Flex Tint might just save your bacon, too!
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About Sashco Log Home Products
When it comes to protecting and beautifying your log home, Sashco isn’t just another stain on the market — it’s the high-performance choice for serious log lovers. With industry-leading products like Capture, Cascade, and Transformation, Sashco combines cutting-edge technology and rugged durability to keep your logs looking stunning and standing strong year after year. Whether you’re chasing that perfect finish or just want to avoid the heartbreak of costly repairs, Sashco’s got your back. Because your log home deserves more than “good enough,” it deserves Sashco. Made for logs. Made to last. Made to make your neighbors jealous.
